Your acknowledgment plays every hour of the broadcast day, outside of The Non-Stop Drive, after any featured or monthly sponsors. Can include a name, family name, or a brief personal dedication.
Underwriting
Keep Southern Gospel on the air
Support the station with honest on-air recognition for your family, church, ministry, or business.
One play per hour, every day of the month, rotating among active monthly sponsors — including during The Non-Stop Drive when no weekly featured sponsor is active. Plays ahead of daily sponsors. Can include your business name, location, hours, and a plain description of your services.
Your acknowledgment plays first in every hourly sponsor block, seven days a week, with exclusive placement during The Non-Stop Drive on weekdays.
Founding sponsors
Annual recognition options
Tier 1: Name Recognition
$500 / year- Typed name on sponsorship pamphlets.
- Typed name on event banner at live events.
- One year of underwriting spot playback on MCC Radio.
Tier 2: Logo Recognition
$1,000 / year- Logo printed on sponsorship pamphlets.
- Logo printed on event banner at live events.
- One year of underwriting spot playback on MCC Radio.
On-air copy
FCC-compliant acknowledgments.
MCC Radio follows FCC non-commercial underwriting standards now and will be required to do so once WSGV is licensed. These rules apply to all sponsors regardless of tier.
We Can Include
- Your name, family name, business, church, or ministry.
- What you do or offer, stated neutrally — no quality claims or slogans. ("Home repair and remodeling" yes. "The best home repair in Marion" no.)
- Location, phone number, website, and hours.
- Identifying slogans that don't promote — "serving Marion since 2015" is fine; "Marion's finest" is not.
We Cannot Include
- Calls to action — phrases urging listeners to call, visit, or buy.
- Pricing, discounts, or incentives of any kind.
- Qualitative claims ("best," "highest quality," "unmatched service").
- Comparative claims ("better than," "the only," "Marion's #1").